Samsung Galaxy S24: The AI Phone Revolution

Key Points

Samsung is positioning the upcoming Galaxy S24 as an "AI Phone," showcasing a strong commitment to artificial intelligence integration in their flagship smartphone lineup.

The Galaxy S24 series will introduce "Samsung Gauss," an AI initiative aimed at delivering advanced AI capabilities, including barrier-free communication, simplified productivity, and enhanced creativity.

Alongside AI-focused advancements, the return of the S-Pen from the Galaxy Note series to the Galaxy S24 Ultra underscores Samsung's dedication to innovation and signals a new era in smartphone technology.

By Elizabeth Kartini

Published on November 27, 2023

Copy

Credit. X user David Martin

Tech Insights in Your InboxSubscribe to our free newsletter and never miss out on what's happening in the tech world. Learn Tech Today, Lead Tomorrow.

Samsung is making some big moves with the upcoming Galaxy S24, as the company has confirmed that it will be marketed as an 'AI Phone.' This isn't just a tagline, as Samsung is seriously doubling down on artificial intelligence with the Galaxy S24 lineup. The Galaxy AI experience is set to debut with the S24 series, promising to bring a whole bunch of AI features to the table.

But it's not just about the AI – Samsung is also bringing back the S-Pen from the beloved Galaxy Note series, making it a marquee feature of the Galaxy S24 Ultra. This move is a testament to Samsung's commitment to constantly pushing the envelope in terms of innovation.

One of the most significant updates with the Galaxy S24 is the introduction of "Samsung Gauss," an AI initiative designed to provide "universal intelligence on your phone as you’ve never seen it before." The company is betting big on this, touting the capabilities of AI, including barrier-free communication, simplified productivity, and unleashed creativity.

Samsung Galaxy S24 Ultra. Credit. X user David Martin

Among the AI features, the Galaxy S24 will come equipped with an "AI Live Translate Call" feature for real-time phone call translations, generative text assistance, and camera enhancements powered by the Snapdragon 8 Gen 3 processor.

While the focus on AI is exciting, it's worth noting that Samsung has had mixed results with virtual assistants in the past, particularly with Bixby. The effectiveness and accessibility of these AI features will be essential for Samsung to truly stand out in the competitive smartphone market.

The move to trademark "AI Smartphone" and "AI Phone" ahead of the Galaxy S24 launch is a clear indication of how seriously Samsung is taking AI. However, there are also considerations about the potential paywalling of some AI features, especially given the typical pricing of Samsung Galaxy phones.

The Galaxy S24 series is poised to shake up the smartphone landscape on its release in San Jose, California on January 17. With a strong focus on AI integration and a nod to the past with the S-Pen, Samsung is gearing up to usher in a new era of smartphone technology that's bound to redefine the smartphone experience for users.